Digital Marketing Strategy of Brand Target-Samples for Students

Question: Break down the Digital Marketing Strategies adjusted by an Australian brand Target. Answer: Presentation Advanced advertising or the information driven promoting is a procedure of selling or showcasing the administrations or the items utilizing the computerized medium or innovations (Chaffey and Bosomworth 2012). The advanced promoting method is happened dependent on the web. The method of this promoting utilizing the computerized media incorporates website improvement, content showcasing, web based business advertising, web based life advertising and streamlining, effort showcasing. Procedures and showcasing plans have been created by the organizations to sell their items utilizing the computerized stage as individuals utilize more advanced media than visiting physical shops (Bng and Roos 2014). The point of this report is to plan an advanced promoting methodology for the Australian brand Target. The report will likewise distinguish and portray the intended interest group of the brand and the reasons of its disappointment in meeting the necessities of the focused on crowd carefully. The report will show the procedure of execution of the Facebook, Instagram and other advanced media in its computerized showcasing systems. Computerized Marketing Strategy of Target Target depends on Australia and it is a mid-extended departmental store chain and wide-running retail benefits that incorporate food, home product, dress and advanced merchandise. The retail administration satisfies the every day needs of the neighborhood individuals. It has wide scope of items and focused on crowds from various social and geo-political foundation (Target.com.au 2017). The brand Target ought to build up a computerized showcasing procedure that would assist it with gaining clients from all extents. Due flooding influxes of computerized media and showcasing, the brand has begun to misfortune its important clients, as it couldn't create successful advanced promoting methodologies. The association, Target has its confinements in preparing the administrations. The brand, Target didn't utilize the advanced systems in a compelling manner. It has restricted internet based life nearness contrast with other effective brands. The organization needs to build up a viable advanced showcasing procedure that would assist with evacuating the hindrances and investigate openings in the market. In any case, it needs to build up a client driven brand, which would assist it with organizing its computerized procedure. The organization needs to find the open doors that computerized showcasing can make. For satisfying this reason, the brand Target needs to set up a client centered site, online business, versatile application, and web based life promoting and coming to the clients by utilizing internet based life. The online life procedures should target turning into the one of a kind brand in the market (Ryan 2016). The brand needs advanced media battles for using the computerized media stage to arrive at its possible clients. It might incorporate sharing probably the best-performing content on Twitter or other web based life destinations. The brand needs to characterize the reason or objective of its business. At that point, the brand needs to break down the focused on crowds persona, which incorporates investigating their profiles, desires and needs. Presently the organization could create advanced showcasing by utilizing web based life stages like site, blog, facebook, twitter, instagram, google Adwords, local promoting, and paid social posts. Be that as it may, the brand needs to create plans to actualize its objective to the focused on crowd by utilizing these internet based life stages. After the arranging program, the brand needs to execute those plans (Armstrong et al. 2015). Advanced Marketing and Facebook Web based life like Facebook is a significant computerized media instrument that numerous brands have utilized for business reason. The organizations need to develop solid systems that would assist them with achieving the business objectives. The organizations additionally need to recognize the clients and the article for the market rivalry. Right off the bat, the brand needs to set up the objectives and targets, which the brand is taking a stab at to accomplish by utilizing Facebook as the computerized media stage. The posts on the facebook by the brand Target should add a few qualities to the lives of the clients. The posts ought to advance with data and worth including rules all the while. The worth including posts will be seen more by the clients (Tiago and Verssimo 2014). The brand ought to give visit and predictable posting on the facebook divider as it is important to see the posts by the clients. In any case, if there is more posts there is increasingly opportunity to get took note. The quantity of presents needs on be higher. The brand needs to post on various occasions every day in the middle of hours. The brands need to include its clients in the presents and react on the remarks with sagacious answers (Smith, Fischer and Yongjian 2012). Computerized Marketing and Instagram Like facebook, Instagram is likewise another advanced media stage that can possibly give development in any business. The SEOs of the organizations should investigate a few issues that would help in internet promoting methodology. The brand needs to make jazzy and excellent pictures and constantly post on Instagram. The organization needs to execute the brand well on the Instagram and it should include its items in each post (Chaffey 2016). The pictures should have some innovative qualities. The brand needs to utilize hash labels, which will assist the clients with discovering the brand on Instagram. The brand can utilize its own battle explicit hash labels or mainstream hash labels for most extreme reach. The brand should be band together with a non-benefit association, which would expand the brand esteem. The posts on the Instagram ought to have engaging, helpful and moving qualities that would pull in the focused on crowds. The brand could advance others through its profile and co nsequently it could request to advance its post on others profile. This will help in getting the crowds from the others profile. Like Faccebook, the brand needs to connect with its clients in Instagram also. The brand could search for bloggers, accomplices and modern influencers to follow and needs to draw in them with their substance. On Instagram, there is no bit of leeway to get all the posts one spot, be that as it may, the brand needs to like the site and other data in the Bio segment of the Instagram. For subtleties data about the organization, which has been utilized for instance for computerized advertising system please visit supplement. Computerized Marketing and Twitter The other computerized media like twitter can be actualized in the advanced advertising technique of the brand Target. Like facebook and Instagram the organization needs to open a page on the twitter and top off the true to life data. Be that as it may, the brand needs to tweet on its Twitter profile at whatever point, the brand would dispatch any new item. Indeed, the brand needs to tweet about the forthcoming item and rebate deal on its Twitter page. The brand ought to draw in its focused on clients and collaborate with them. Effective advertising on the twitter is extremely amazing and it will assist with opening the new open doors that would assist with developing business on the web. The manners in which that would be actualized on the Twitters are, offering the data to the possible clients on everyday schedule, driving the clients commitment in advancing exercises, systems administration and marking on Twitter, compelling correspondence and cooperation with the clients and noto riety the board (Strauss 2016). Proposal It is prescribed to execute the advanced showcasing systems well for the brand Target. For this reason, the organization needs to have a site design improvement method. The brand even needs an expert individual who is knowledgeable in computerized advertising. It is prescribed to work routinely the computerized stages and associate basically with every single related issue on the advanced media. End The Brand Terget, which is an Australian brand needs to build up a sound and proficient computerized showcasing procedures that would help in entering the market all the more adequately. In any case, the brand could utilize Facebook, Instagram and Twitter for actualizing the methodologies as these are the significant web based life destinations. The brand could use these stages for coming to individuals without any problem References Armstrong, G., Kotler, P., Harker, M. what's more, Brennan, R., 2015.Marketing: a presentation. Pearson Education. Bng, A. what's more, Roos, C., 2014. Advanced Marketing Strategy. Chaffey, D. what's more, Bosomworth, D., 2012. Advanced promoting strategy.Implementation and Practice. Chaffey, D., 2016. Worldwide web based life research outline 2016.Smart Insights,8. Ryan, D., 2016.Understanding advanced advertising: promoting procedures for drawing in the computerized age. Kogan Page Publishers. Smith, A.N., Fischer, E. what's more, Yongjian, C., 2012. How brands related client produced content vary across YouTube, Facebook, and Twitter?.Journal of Interactive Marketing,26(2), pp.102-113. Strauss, J., 2016.E-showcasing. Routledge. Target.com.au (2017).Target Online Shopping | Target Australia. [online] Target Australia. Accessible at: https://www.target.com.au/[Accessed 4 Oct. 2017]. Tiago, M.T.P.M.B. what's more, Verssimo, J.M.C., 2014. Advanced promoting and web based life: Why bother?.Business Horizons,57(6), pp.703-708. y the autho

Project On Digital Ticketing System Samples †MyAssignmenthelp.com

Question: Examine about the Project On Digital Ticketing System. Answer: Presentation This evaluation targets structuring a learning plan for the group working the venture on computerized ticketing framework in Riverina Agriculture and Lifestyle (RALS). The timetable aides in arranging exercises and jobs for all gathering individuals when they work outside the gathering plan. The paper additionally contains a correspondence plan for the gathering during the whole time of the venture. The correspondence plan features the strategies that will be utilized to hand-off data among individuals from the gathering and different partners in the task. The last segment of the paper is an impression of the group during the endeavor of the undertaking. Thoughts by colleagues Activity plan for what's to come Making sure about the framework from misrepresentation by control. The advanced ticketing framework ought to have security includes that will keep it from separating every once in a while. The framework will be made secure by structuring complex programming to distinguish and hinder any security danger to the ticketing framework. The servers to the framework will likewise be situated at a focal secure point where there are no interruptions Utilization of sequential numbers in the computerized tickets to make the tickets progressively real So as to improve the validness of the tickets gave utilizing the framework, its significant that the framework designates one of a kind sequential numbers for each ticket gave and this would forestall the utilization of phony tickets. Utilization of brilliant card based framework The brilliant card will be utilized to store information on the tickets gave. The two tickets embedded on a peruser will do all the estimations required and move the information to the servers securely. Force reinforcement It is significant that the ticketing framework is associated with a reserve wellspring of intensity so as tasks can't slow down because of a force shock. Ease of use The ticketing framework being structured ought to be anything but difficult to utilize. Each client ought to have the option to work the machine effortlessly and to comprehend the substance of the receipt without battling. Suppositions The passes to be given are not transferable All the materials will be obtained through the asset supervisor The ticketing framework will be shrewd card based Questions emerging What are the hazard factors confronting the venture? What are the assets required for the task? What exactly degree is every individual from the task group adding to improvement of the framework? Which asset needs and obtainment needs are required so as to build up the framework effectively? What are the costs that will be brought about to build up the framework effectively? There are eight partners to be engaged with this task. Every one of the eight partners assumes a special job in the organization or being developed of this framework. It is in this way imperative to guarantee that all partners comprehend the objectives and targets of the venture just as the working of the framework being created (Callahan, Stetz Brooks, 2011). Coming up next are the partners associated with this venture: the board of the organization, Employees, providers of the task materials, clients of RALS. This must be accomplished through compelling and auspicious correspondence to all the partners. Coming up next is the correspondence plan that will be utilized to speak with partners of RAL and those associated with this venture. Partner Strategy for correspondence Recurrence of correspondence The board Up close and personal casual gathering Composing of progress reports Every day up close and personal gatherings Feebly progress reports Workers Interior notices Prior to the start of the task. After consummation of the undertaking. Providers of materials required to build up the framework. Use request papers to put orders. Cell phone correspondence Installment vouchers First seven day stretch of beginning the task. During installment of merchandise conveyed. Whenever that requirement for extra materials emerges. Clients Notification on the organizations premises Toward the finish of the venture Venture group Undertaking group meeting Every day Group administrator Week by week up close and personal gatherings Messages Feebly Other Outside gatherings Takes note As to be dictated by colleagues. Asset administrator Up close and personal gatherings Feebly The specialized strategies picked to speak with every one of the partners recognized above are extremely powerful. The strategy is picked relying upon the pretended by every one of the partners in the undertaking. The significant partners in this undertaking are the group chiefs and the administration of the organization. Eye to eye gatherings are significant for this gathering of partners since it is important to clarify and represent focuses genuinely concerning the venture. The data imparted to these partners incorporates the advancement of the undertaking, the difficulties looked during execution of the task (Pitagorsky, 2007). Any prerequisites for the task might be conveyed during these gatherings. The recurrence of correspondence relies upon the pretended by the partner and the effect that the undertaking has on the partner. Representatives of the organization ought to be educated regarding changes in the ticketing framework so they can be set up for the change. Every single o ther partner that will be influenced by the undertaking are educated regarding the progressions utilizing the most advantageous strategies. My inclusion in this task as asset administrator has given myself and other colleagues priceless experience on the significant job of initiative in embraced an undertaking effectively (Australia Blanton, 2015). Prior to undertaking this venture, I didnt give a great deal of weight on administration inproject the board and decisively asset the board. In any case, I have come to welcome the need of having great and submitted pioneer in the venture group so as to guarantee that all the variables and jobs associated with the undertaking are composed appropriately. Group pioneers likewise are significant in allotting jobs to colleagues and overseeing to guarantee everybody can have their influence completely (Kloppenborg, 2015). The asset chief is relied upon to guarantee that all the asset required by the group are accessible on schedule. They are likewise responsible for the procurement.A pioneer additionally is a wellspring of inspiration to colleagues when their confidence is low. The other significance of initiative that I saw as an asset supervisor in the group is the incredible job that pioneers play in taking care of issues when they emerge (Chemuturi Cagley, 2010). An IT asset supervisor must be exceptionally capable and brimming with information concerning the IT frameworks and must have a profound comprehension of the product programming. This is on the grounds that, this is a significant part of any IT framework and it decides the working of the entire procedure. Notwithstanding these, the asset director must know about the equipment segments of the venture being attempted. Since any effective IT anticipate is a mix of both equipment and programming segments. The asset director needs to have a profound information in equipment and programming parts required in the undertaking since they are responsible for the acquisition process.The asset chief ought to have information on bookkeeping procedures and accounting since they need to represent all the asset utilized during the task. End The learning plan arranged for this undertaking is set up to help track the advancement of the venture, the difficulties confronted and the thoughts produced by colleagues. The calendar likewise examines the inquiries raised by colleagues during the undertaking execution. The correspondence plan arranged recognizes the partners for the venture and layouts the specialized techniques to be utilized convey to each arrangement of partners. The recurrence of correspondence for each arrangement of partners is likewise decided relying upon their job in this task. References Australia, C. L., Blanton, S. (2015). Data Technology Project Management. Bruce, A., Langdon, K. (2009). Task the executives. Callahan, K. R., Stetz, G. S., Brooks, L. M. (2011).Project administration bookkeeping: Budgeting, following, and revealing expenses and productivity. Hoboken, N.J: Wiley. Chemuturi, M., Cagley, T. M. (2010). Acing programming venture the executives: Best practices, instruments and methods. Ft. Lauderdale, FL: J. Ross Pub. Ducros, M., Fernet, G. (2010).Project administration manage. Paris, France: Editions Technip. Fox, W., Van, . W. G. (2007). A manual for venture the executives. Cape Town: Juta. Heldman, K. (2011). Undertaking the board kick off. Hoboken, NJ: Wiley. Kloppenborg, T. J. (2015). Contemporary undertaking the executives: Organize, plan, perform. Knight, J., Thomas, R., Angus, B., Case, J. (2012). Task the board for benefit: A safeguard manual for keeping ventures on target and on spending plan. Lock, D. (2013). Task the board. Burlington, VT: Gower. Lock, D. (2014). The basics of undertaking the executives. McCarthy, J. F. (2010). Development venture the board: An administrative methodology. Westchester, Ill: Pareto - Building Improvement. Meredith, J. R., Mantel, S. J. (2012). Task the executives: An administrative methodology. Hoboken, NJ: Wiley. Pitagorsky, G. (2007). The Zen way to deal with venture the executives: Working from your inside to adjust desires and execution. New York: International Institute for Learning, Inc. Schwalbe, K. (2009). Prologue to extend the board. Boston, Mass: Course Technology.

New ACT Essay Samples - Why It Is So Important

New ACT Essay Samples - Why It Is So ImportantBefore you even start your first new ACT essay, I want to tell you about the importance of taking your time, especially with essay samples. If you think that just by reading through some samples that you will automatically know what to write, then you are wrong.With the new ACT essay sample programs, it is very important to understand how they work. Not only are you going to learn what a sample is supposed to do for you, but you are also going to be able to practice what you are learning in order to make sure that you do not get too serious and become rusty in your essay writing skills.First off, when you are looking at the new ACT essay sample program, you should find one that is going to let you take a look at its writing toolbox. One example of this would be its brainstorming tools. These tools allow you to ask yourself a series of questions and get other things out of them.You can use the ACT essay study guide, on the other hand, if y ou want to focus on particular parts of the test. This will help you get better at answering questions quickly, as well as providing an instant guide to where you may need to take your next step.In addition to the tools that the new ACT essay study guide provides, it can also provide you with templates for you to use when you are writing your essays. This is perfect if you want to organize your thoughts and ideas on paper so that they are easier to go over and you can make them more organized and presentable.The reason that I am telling you all of this is because you will be required to use the ACT essay samples. While they may not be the best answer to every question you might encounter, it is possible that you may want to learn more about them to find out why they have become so popular.While there is much discussion about the advantages of writing essays on paper, most students are learning to use the new ACT essay sample. It is more than likely that you will also want to get bet ter at using them and can use them as the best way to get a head start on the ACT test that you have been preparing for.It is important that you take the time to understand all of the options that are available to you when you take the ACT test. Because the ACT test is comprised of several different parts, it is important that you know how to make the most of what each type of part has to offer.

Use Of A Token Economy Increase Running On Command Of A...

Use of a Token Economy to Increase Running on Command Of a Child with Down syndrome Brooke R. Mize Texas Woman’s University Abstract: Children with Down syndrome typically have increased behavioral issues associated with their disability due to the disabilities’ phenotype. Introducing a token economy system was proven effective to increase the amount of running in the subject. The purpose of this study was to determine the effectiveness of a token economy to increase running on command of a child with Down syndrome. Having a token economy system in place, allows better stability and repetitiveness in their daily lives. This essentially helps the student maintain behavioral control and the maladaptive behaviors are less likely to happen. A five week token economy behavioral program was implemented and included earning tokens (up to five) per session to exchange for up to five minutes of computer time. The results drastically changed from pre-intervention to post-intervention by 80%. Every task was completed and when asked, although there were still minor reoccurring behaviors that needed correction. When implementing a token economy it is still important to manage the smaller behaviors in order to increase the amount of physical activity completed per session. Introduction: Children with Down syndrome are at an increased risk for behavioral issues due to factors including characteristics associated with the Down syndrome phenotype, increased incidenceShow MoreRelatedMarketing Mistakes and Successes175322 Words   |  702 Pages These range from introduction to marketing/marketing principles to courses in marketing management and strategic marketing. It can also be used as a text in international marketing courses. Retailing, entrepreneurship, and ethics courses could use a number of these cases and their learning insights. 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Health Promotion Pamphlet Critique - 1078 Words

. Health Promotion Pamphlet Critique Health Promotion Pamphlet Critique The function of a health promotion brochure is to present information to the community on different topics with the intention of improving the health and well-being of individuals through the implementation of health education. In order for a brochure to be effective, the message must be clear, precise, and totally understood by the individual. Some health promoting brochures can provide incentives to maintaining wellness promoting behaviors. Brochures outlining strategies for preventing diseases such as diabetes can provide information to attain a stable lifestyle. The information however, has to be properly presented to get†¦show more content†¦The headings are in bold print and that helps the consumers follow each section with minimal, if any, difficulty. The charts on the brochure also help the consumer to know the breakdown of the foods in order to maintain the blood sugar at a certain level. Literacy Health promotion brochure should be written at an appropriate grade level for the consumer to understand. According to Helmig (2006) The familiar brochures, tent-cards, checklists, posters, and newsletter, and mainstays of physicians’ offices and waiting rooms serve as important resources for patients, but they often do not speak to patients in a language they can understand ( p 82). The readability of this brochure according to SMOG is at a 10th grade level. Research shows that more than 20% of adults read below the fifth grade level. Examples in the brochure that would be difficult for the consumer to understand is under the heading â€Å"About your Diabetes.† This information is confusing and need more clarification to help the consumer understand and interpret the information that is given. According to Safeer Keenan (2005), health literacy is basic reading that allows a person to function in the health care environment. 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Modern Medicine, Traditional Medicine And Complementary...

`Mental health has three types of treatments. Western Scientific Medicine, Traditional Medicine and Complementary and/or Alternative Medicine. Western Scientific Medicine Definition: A system in which medical doctors and other healthcare professionals (such as nurses, pharmacists, and therapists) treat symptoms and diseases using drugs, radiation, or surgery. Also allopathic medicine, biomedicine, conventional medicine, mainstream medicine, and orthodox medicine. Traditional Medicine Definition: The sum total of knowledge, skills and practices based on the theories, beliefs, and experiences indigenous to different cultures, whether explicable or not, used in the maintenance of health as well as in the prevention, diagnoses, improvement†¦show more content†¦Some people hear reassuring, neutral voices. Delusions - these are false beliefs that aren’t based in reality. Disorganized thinking (speech) – disorganized thinking is inferred from disorganized speech. Effective communication can be impaired, and answers to questions may be partially or completely unrelated. Rarely, speech may include putting together meaningless words that can’t be understood, sometimes known as salad. Extremely disorganized or abnormal motor behavior – this may show in a number of ways, from childlike silliness to unpredictable agitation. Behavior isn’t focused on a goal, so it’s hard to do tasks. Behavior can include resistance to instructions, inappropriate or bizarre posture, complete lack of response, or useless and excessive movement. Negative symptoms – this refers to reduce or lack of ability to function normally e.g. the person may neglect personal hygiene or appear to lack emotion (doesn’t make eye contact, doesn’t change facial expressions or speaks monotone). Also, the person may have lost interests in everyday activities. Socially withdraw or lack the ability to experience pleasure. Symptoms in Teens Teens will: - Withdraw themselves from friends and family - Have a dropped performance in schooling - Be in an irritated or depressed mood - Have lack of motivation Compared with schizophrenia symptoms in adults, teens may be: - Less likely to have delusionsShow MoreRelatedUse of Alternative Medicine Essay1270 Words   |  6 PagesUse of Alternative Medicine There has been an explosion of interest and use of alternative medicines and an increase in the numbers and visits to alternative practitioners in Australia (Furnham A, Mcgill C 2003). Complementary and Alternative medicine, also known as Traditional medicine covers a broad range of healing philosophies, approaches and therapies. Many therapies are termed holistic, whichRead MoreComplementary Therapies873 Words   |  4 PagesComplementary therapies Complementary therapies aim to treat the whole person, not just the symptoms of disease. Complementary therapy is known by different terms including alternative therapy, alternative medicine, holistic therapy and traditional medicine. Therapies include acupuncture, Alexander technique, aromatherapy, chiropractic, herbal medicine, homeopathy, naturopathy, osteopathy, reiki and yoga. Complementary therapy is known by many different terms, including alternative therapy, alternativeRead MoreComplementary Medicine And Alternative Medicine1556 Words   |  7 PagesWHO, The terms complementary medicine or alternative medicine are used interchangeably with traditional medicine in some countries. They refer to a broad set of health care practices that are not part of that country s own tradition and are not integrated into the dominant health care system. It is also referred to as complementary or traditional medicine. Use of complementary medicine practices alongside modern medicine, while using alternative medicine instead of modern medicine practices. ItRead MoreControversy Over Modern Vs. Alternative Medicine1206 Words   |  5 PagesControversy Over Modern vs. Alternative Medicine. All around the world, doctors have been debating whether or not modern medicine is a better treatment than alternative medicine. Throughout the years this controversy has changed the way some people live and helped them decide how to raise their children. Modern medicine relies on modern technologies, scientific values as well as scientifically proved procedures for purposes of preventing, diagnosing, and treating adverse medical conditionsRead MoreThe Benefits of Complementary and Alternative Medicine Essay1495 Words   |  6 Pagesunder the category of complementary and alternative medicine. According to Sandra Augustyn Lawton in Complementary and Alternative Medicine for Teens, complementary and alternative medicine (CAM) can be defined as â€Å"a group of diverse medical and health care systems, practices, and products that are not presently considered to be part of conventional medicine† (Lawton, 2007, p.3). Although complementary and alternative medicines are often interpreted as the same thing, complementary methods are used inRead MoreAlternative Forms Of Medicine For Breast Cancer Rates775 Words   |  4 Pageshave made it possible for patients to undergo treatment as early as possible in attempt for a higher survival rate. However, conventional treatments such as radiation and chemotherapy leave patients weak, fatigued, and often depressed. Alternative forms of medicine are being sought out to provide a better experience for these breast cancer patients. This systematic review examines the effects of two such methods: Yoga and acupuncture. Methods An ele ctronic review of CINAHL complete, PubMed, MedlineRead MoreAlternative Medicine vs. Conventional Medicine Essay1071 Words   |  5 PagesRunning head: English Composition 1 Alternative Medicine vs. Conventional Medicine July 25, 2010 Introduction It is important to understand the cause of the current crisis on the matter, factors that lead to diseases and good health, in addition to the steps that need to be taken by an individual so as to maintain good health. Traditional medicine, also known as conventional medicine, relies on scientific principles, contemporary technologies as well as scientifically proved methodologiesRead MoreThe Role of Alternative Medicine in a Society Traditionally Dominated by Western Style Medicine1393 Words   |  6 Pagesï » ¿The Role of Alternative Medicine Important in a Society Traditionally Dominated by Western Style Medicine: Australia Introduction This study intends to examine the role of alternative medicine in Australia in what is a society traditionally dominated by western style medicine. Nissen (2011) reports that the use of therapies designated as complementary and alternative medicine (CAM) in Europe, Australia and North America is well-established, and the popularity of CAM is linked with a wide rangeRead MoreThe Use of Traditional Medicine in the Caribbean2583 Words   |  11 PagesTECHNICAL TERMS Traditional Medicine- Systems of medicine developed before the era of modern medicine, based on cultural beliefs and ancestral practices. Modern Medicine-Medicine as practiced by holders of M.D (medical doctor).Other terms includes: allopathic medicine; western medicine; mainstream medicine; orthodox medicine; regular medicine and biomedicine. Acupuncture- a medical treatment from China that involves putting sharp thin needles into the body at very specific points. Naturopathy-Read MoreAlternativeal Medicine : The Pros And Cons Of Alternative Medicine1347 Words   |  6 Pagesdependent on the use of conventional medicine and does not realize the other possibilities for medical treatment, including alternative medicine. Alternative medicine is the traditional medicine that was used in the olden day, before we had these so called enhancements in the medical field. The truth is, there has been no improvements in these new treatments. The ultimate type of medicine is real; it is alternative medicine. Today’s society relies on conventional medicine whenever an illness or injury arises

Information Technology Ethics Uber Self Driving

Question: Discuss about the Information Technology Ethics for Uber Self Driving. Answer: Introduction The essay depicts the importance of considering ethical aspects while building skills for different intellectual properties. In case of Information and Communication Technologies (ICT) the main identified issue is privacy, security etc. The given case study demonstrates that Uber is expanding their car as self driving; however the drivers are not worried about their job (Bourke, 2017). Different ethical theories such as utilitarianism, deontology, virtue and contract can be applied, particularly for this case. Finally the essay illustrates the principle of ethics, that are needed to be maintained the overcome the questionable situation. Background scenario During analyzing the case scenario it has been found that Uber is willing to expand its trial of self driving cars and if the concept become successful in the real world application then, for the taxi industry it will be the biggest threat (Hernandez, 2016). In order to develop the autonomous car that is a Volvo XC90s Uber is currently collaborating with a car marker. This automated robotics system is referred to as very much effective where, all the phases from the car booking up to destination achievement (Alterovitz, Koenig Likhachev, (2014). In this robotics system no driver is required, as soon as a passenger books for a cab, the location tracker will track the location of the passenger and after riding, the car will automatically start driving. In order to monitor the entire system there will be one person sitting beside the seat of the driver. From the visibility aspect there is an extra fitting on the car roof but that is found to be not at all suitable (Bourke, 2017). With the help of laser technology this system has been implemented in the real world application. It is believed that the ride sharing company is completely unable to serve viable mode of transportation. In the future of transportation the self driving will become one of the most important parts of future driving (Tummala et al., 2015). The straight objective of Uber is to become more and more efficient in the competitive market. Uber is testing this service in the street of Pittsburgh and after validation and verification the technological advances in robotics and automation industry will bring worldwide change (Bourke, 2017). However, many ethical issues are associated to these automated systems which are identified in this essay. Ethical theories While analyzing the ethical aspects four major ethical theories are identified and all those theories are strictly associated to the case study of Uber self driving. The identified major ethical theories are utilitarianism, deontology, and virtue and contract (Zohn, 2015). The purpose of using different ethical theories is to guide the technical developers during the investigation session. These theories are discussed below: Utilitarianism This is a consequence based theory, which consists of two principles. The first one is the principle of social utility and the second one is based on the belief that social utility can be calculated by considering the component of happiness procedure (Brodsky, 2016). The ultimate desire of any person is to get happiness in life. The automated robotics technology of self driving which is under the testing period is capable to serve enough happiness to the worldwide passengers (Gurney, 2015). However, the critics have rejected the importance of consequences of individual act. In the everyday activities each and individual actions are referred to be completely unique from one other. In order to guide the behavior of different person this theory is applied. This theory mainly guides the behavior of every individual person. In Uber self driving case study, before implementing the technology in the real world application, the top management team of the organization should make a proper verification phase, which will help them to understand whether the application is helpful to the users or not (Brinkmann, 2013). The IT management team should consider all individual factors to check, whether the technical implementation is ethically correct or not. The moral of this theory is to identify the situation is permissible for the user or not. Deontology The deontology theory is focused on the intention or motivation factors of every individual. The term deontology implies the duty of every individual that is needed to be served by the members who are associated to a particular service (Zwitter, 2013). In Uber case, under the context of contemporary moral technologies, deontology theory is should be applied as this is one of the important of normative theories. This falls under the moral theories of guidance and choices. Different choices are offered to the passengers and to the development team of the organization will helps to understand that whether the service is practical for employees or not. In Uber case study implementation of automated robotics is morally correct, if the technological experts feel confident about their real world application (Demuijnck, 2015). As the application of the robotics is under trail phrase therefore, sill now it is not confirmed that the situation is morally correct. Virtue and contract This theory is based upon the relationship between the user and service provider. It helps to identify, the level of trust between both parties. The technology department of Uber is testing all the aspects of automated robotics, before implementing the technology in the practical practice (Novitzky, 2016). On the other hand, the users are dependent on these technologies. These technological advances are very much beneficial but while considering the ethical aspects it has been found that, the temporary and permanent drivers of Uber are getting replaced by this automation system (Bourke, 2017). This particular theory is used to check, whether the contract between the user and the service provider is ethically correct or not. From the analysis session it has been found that the contract between the service provider and the users are morally correct. Conclusion From the overall discussion it can be concluded that, Uber service is still under an ethically questionable situation. As, the technology is under a trial phase thus in the real world application certain issues are identified. The main ethical issue oriented to this system is the replacement of Uber drivers. The number of jobless person will increase at a rapid rate after implementing this application. On the other hand, as this technology is serving in real world for the first time thus, no one is aware of the faults that might occur after implementation or during the maintenance phase. Different ethical theories are applied to understand the situation of the Uber self car. Recommendations In order to develop the system of Uber self driving certain factors are needed to be considered to improve the entire technology. The recommendations to develop the system are as follows: Proper testing: Before implementation of the automated robotics technologies, the software developers must maintain all the stages of testing period. Training and development program: Required training and development programs should be arranged to develop the employees. Better utilization of radar: As the system serves self driving opportunity thus the monitoring and location tracking approach is required to be very efficient in order to avoid accidents. In rural areas if the tracker loss the correct grid then major issues might arise. In order to avoid these problems radar is needed to be implemented. References Alterovitz, R., Koenig, S., Likhachev, M. (2014). Robot planning in the real world: research challenges and opportunities.National Science Foundation. Bourke, L. (2017).Uber expands its self-driving cars but drivers say they aren't worried about being put out of a job. [online] The Sydney Morning Herald. Available at: https://www.smh.com.au/technology/innovation/uber-expands-its-selfdriving-cars-but-drivers-say-they-arent-worried-about-being-put-out-of-a-job-20161213-gtaiuh [Accessed 11 Jan. 2017]. Brinkmann, J. (2013). Combining risk and responsibility perspectives: First steps.Journal of business ethics,112(4), 567-583. Brodsky, J. S. (2016). CYBERLAW AND VENTURE LAW: Autonomous Vehicle Regulation: How an Uncertain Legal Landscape May Hit the Brakes On Self-Driving Cars.Berkeley Tech. LJ,31, 851-1169. Demuijnck, G. (2015). Universal values and virtues in management versus cross-cultural moral relativism: An educational strategy to clear the ground for business ethics.Journal of Business Ethics,128(4), 817-835. Gurney, J. K. (2015). Crashing Into the Unknown: An Examination of Crash-Optimization Algorithms Through the Two Lanes of Ethics and Law.Alb. L. Rev.,79, 183. Hernandez, D. (2016). Robots are taking my job? Advancing Technologies and Perceived Effects on US Employment. Novitzky, P. (2016).Ethics of ambient assisted living technologies for persons with dementia(Doctoral dissertation, Dublin City University). Tummala, R., Wolter, K. J., Sundaram, V., Smet, V., Raj, P. M. (2015, September). Industry consortium for new era of automotive electronics with entire system-on-package vision at Georgia Tech. In2015 European Microelectronics Packaging Conference (EMPC)(pp. 1-5). IEEE. Zohn, J. R. (2015). When Robots Attack: How Should the Law Handle Self-Driving Cars That Cause Damages.U. Ill. JL Tech. Pol'y, 461. Zwitter, A. (2013). Ethical research in law and politics: Methodological pitfalls.Co-existing in a globalized world, 47-62.

Research Paper on Wikileaks Essay Example

Research Paper on Wikileaks Essay Wikileaks is an international nonprofit organization that publishes declassified and private documents, and movies, in cooperation with the media. The material is uploaded by anonymous sources, so-called whistleblowers, to the organization’s website and document database that is located in Sweden. The organization says it wants to reveal unethical behavior by governments and businesses, and seeks free access to information of public interest. WikiLeaks revelations of massive corruption in Tunisia is considered as one of several factors behind the Jasmine Revolution and the Arab Spring, which began in Tunisia in January 2011 and spread to several dictatorships. The organization was started in December 2006 by a group of journalists, Chinese dissidents, IT entrepreneurs, and mathematicians from around the world. After a year, the site’s database has grown to 1.2 million documents. In June 2009, the site had declared to 1,200 volunteers. The documents to be published is selected by a core group of some 20 editors, mostly programmers and Internet activists, in collaboration with a thousand more or less loosely connected journalists. WikiLeaks does not verify the materials and resources, but left early review to the public and thereafter five major newspapers in various countries may preview the material for payment for a period before it is released. In particular, in 2011, the unedited material containing non-anonymised information was available to the public. We will write a custom essay sample on Research Paper on Wikileaks specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Research Paper on Wikileaks specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Research Paper on Wikileaks specifically for you FOR ONLY $16.38 $13.9/page Hire Writer One of the founders, the Australian activist, software developer, and publisher Julian Assange is described as the organization’s executive editor and chief spokesperson. When Assange was arrested on suspicion of sex crimes in Sweden and requested extradition from Britain, the Icelandic journalist Kristinn Hrafnsson was named the official spokesperson for WikiLeaks in December 2010. WikiLeaks was originally launched as an editable wiki site, where the public could view the documents and detect errors. It has gradually moved towards a more traditional publishing model, where traditional media performs the preview, and the public’s comments and edits are currently not allowed. WikiLeaks has been threatened with closure several times, and because of this, it has urged the global sites to reflect the site’s content. The database has been moved to several servers in different locations, often in Sweden because of its unique constitutionally protected freedom of expression that is not expected to change under pressure from other countries. To be protected by this law generally requires that the organization has a publisher in Sweden, why Julian Assange has applied for a work permit in Sweden, but without success. Wikileaks Forum is a discussion forum that was launched March 2, 2011 and is run by supporters of Wikileaks to be a platform for people to discuss topics, related to WikiLeaks. By 2013, in addition to the English version, site had been translated into 25 languages. Free research paper on Wikileaks is the best way to acquire basic knowledge about the topic. Are you looking for a top-notch custom research paper on Wikileaks topics? Is confidentiality as important to you as the high quality of the product? Try our writing service at EssayLib.com! We can offer you professional assistance at affordable rates. Our experienced PhD and Master’s writers are ready to take into account your smallest demands. We guarantee you 100% authenticity of your paper and assure you of dead on time delivery. Proceed with the order form: Please, feel free to visit us at EssayLib.com and learn more about our service!

The Crab Nebula Supernova Remnant

The Crab Nebula Supernova Remnant Theres a ghostly remnant of star death out there in the night-time sky. It cant be seen with the naked eye. However, stargazers can glimpse it through a  telescope. It looks like a faint wisp of light, and astronomers have long  called it the Crab Nebula. The Ghostly Remains of a Dead Star This faint, fuzzy-looking object is all that remains of a massive star that died in a supernova explosion thousands of years ago. The most famous recent image of this cloud of hot gas and dust was taken by the Hubble Space Telescope  and shows amazing detail of the expanding cloud. Thats not quite how it looks from a backyard-type telescope, but its still worth searching out from November through March each year. The Crab Nebula lies about 6,500 light-years from Earth in the direction of the constellation Taurus. The debris cloud has been expanding ever since the original explosion, and now it covers an area of space about 10 light-years across. People often ask if the Sun will explode like this. Thankfully, the answer is no.   Its not massive enough to create such a sight. Our star will end its days as a planetary nebula.   The Crab Through History For anyone alive in the year 1054, the Crab would have been so bright they could see it in the daytime.  It was easily the brightest object in the sky, besides the Sun and Moon, for several months. Then, as all supernova explosions do, it began to fade. Chinese astronomers noted its presence in the sky as a guest star, and its thought that the Anasazi people who lived in the U.S. desert southwest also noted its presence. Weirdly enough, there are NO mentions of it in European histories of the time, which is somewhat odd, since there WERE people observing the sky.   Some historians have suggested that perhaps wars and famines kept people from paying much attention to celestial sights. Whatever, the reasons, the historical mentions of this awesome sight were pretty limited.   The Crab Nebula got its name in 1840 when William Parsons, the Third Earl of Rosse, using a 36-inch telescope, created a drawing of a nebula he spotted that he thought looked like a crab. With the 36-inch telescope, he was not able to fully resolve the colored web of hot gas around the pulsar. But, he tried again a few years later with a bigger telescope and then he could see greater detail. He noted that his earlier drawings were not representative of the true structure of the nebula, but the name Crab Nebula was already popular.   What Made the Crab What It Is Today? The Crab belongs to a class of objects called supernova remnants (which astronomers shorten down to SNR). They are created when a star many times the mass of the Sun collapses in on itself and then rebounds out in a catastrophic explosion. This is called a supernova. Why does the star do this?  Massive stars eventually run out of fuel in their cores at the same time they are losing their outer layers to space. That expansion of the stellar material is called mass loss, and it actually begins long before the star dies. It gets more intense as the star ages, and so astronomers recognize mass loss as a hallmark of a star that is aging and dying, particularly if theres a LOT of it happening. At some point, the outward pressure from the core cant hold back the massive weight of the outer layers, They collapse in and then everything blasts back out in a violent burst of energy. That sends huge amounts of stellar material out to space. This forms the â€Å"remnant† that we see today. The leftover core of the star keeps contracting under its own gravity. Eventually, it forms a new type  of object called a neutron star. The Crab Pulsar The neutron star  at the heart of the Crab is very small, probably just a few miles across. But it is extremely dense. If someone had a can of soup filled with neutron star material, it would have about the same mass as Earths Moon!   The pulsar itself is roughly in the center of the nebula and spins very fast,  about 30 times a second. Rotating neutron stars like this are called pulsars (derived from the words PULSating stARS). The pulsar inside the Crab  is one of the most powerful ever observed. It injects so much energy into the nebula that astronomers can detect light streaming away from the cloud in virtually every wavelength, from low-energy radio photons to the highest energy  gamma rays. The Pulsar Wind Nebula The Crab Nebula is also referred to as a pulsar wind nebula or PWN. A PWN is a nebula that is created by the material that is ejected by a pulsar interacting with random interstellar gas and the pulsar’s own magnetic field. PWNs are often difficult to distinguish from SNRs, since they often look very similar. In some cases, objects will appear with a PWN but no SNR. The Crab Nebula contains a PWN inside the SNR, and it appears as a sort of cloudy area in the middle of the HST image. Astronomers continue to study the Crab and chart the outward motion of its remnant clouds. The pulsar remains an object of great interest, as well as the material its lighting up as it swings its searchlight-like beam around during its rapid spin.      Edited by  Carolyn Collins Petersen.

Does the modern day target driven fire and rescue service need better Essay

Does the modern day target driven fire and rescue service need better management or does leadership provide the solution - Essay Example Several theories are explained in detail and related to the FRS to gauge which theory bets applies for the improvement of the operational system. Among these theories are trait, behavioral, contingency, constellation, participative, management, relationship, path-goal theory, action-centered leadership and the leadership grid. These theories prove that some of them are not applicable while some are in the given situation the analysis and discussion point out that management by objective can only be successful when there is leadership and thus both have to be implemented simultaneously. Towards the end recommendations have been given as to how the leadership can be improved with the goal oriented management. the private sector today is undergoing immense change with downsizing and greater work responsibility in their management systems. This according to Grint (2005) is because the people expect more for less and the same expectation has paved its way into the public sectors also where the people expect organizations like the fire department to provide more from the limited resources. To fulfill this demand, the fire departments have been undergoing drastic changes. This as George (2003) explains has become essential in order to be efficient and competitive in the market place. To suffice the demand of the people, and be according to the way the people want the department to be, the government has realized that the management system has to be adjusted so that the changing needs of the people may be met. At the same time, adds Taylor (2009) with the recession, the costs are increasing, people are paying fewer taxes and thus the fire department has a lower budget to work with and therefor e it requires to be more efficient and to maximize the use of its resources. The fire department has always been managed with the rank-based management system. However, the government wants to change

Advertising in Newspapers Research Paper Example | Topics and Well Written Essays - 750 words

Advertising in Newspapers - Research Paper Example Newspapers allow the usage of writings or photos in advertising or as a means of communicating information to the public. However, in advertising, most organizations often use both photos and writings in communicating to its various clienteles. Companies often design and use attractive or appealing photos alongside certain enticing words, to make customers purchase their desired products. How it Targets a Specific Group Newspapers are designed in a manner to ease the process of advertising and conveyance of information (Humphrey, 2003). Advertising in newspapers is used in varied ways. Advertisements in newspapers can be used to convey messages to a certain targeted group. Newspapers consist of different sections such as the sports section, politics sections and the social sections. Advertisers, therefore, can use these sections to target a certain group having the potential of purchasing the products in the market. For instance, when advertising sports attires, it is wise to post th e advertising details within the sports section. This ensures that the advert posted reaches the intended customer. Additionally, certain newspapers often provide free magazines covering a certain topic that is of major concern to the public. Some of them talks about lifestyles, social aspects, relationships and political aspects. Such magazines can also be exploited as a suitable platform for targeting a certain group. However, despite this being an effective approach, it is also imperative to consider other factors, which comes into play for the effectiveness of the advertisement. For instance, the advertising company must ensure that the targeted group is able to read and comprehend the conveyed message. The Primary Role of a Newspaper The newspaper has numerous roles, the primary one being to inform the public. Other roles of the newspaper are to educate and advertise various products on behalf of a certain company (Farell & Cupito, 2010). Since advertising also aims at informin g the public about new products in the market, the advertising process thus fits within the primary role of newspapers. Advertising helps in informing the public on the new prices in the market and the modifications done on various products. This empowers the public to make informed decisions regarding their desired products or services. It is advisable for organizations to use both visual aids and wordings in their adverts, when using newspapers as an advertising medium. Visual aids add value to adverts thus making them appealing to the targeted group. Newspapers act as a support medium, in most cases. Most of the information documented or printed in newspapers are often not directly from the person conveying the message. The writings are often edited or rewritten by a different individual (newspaper editors), who never participated in writing the original document. This, therefore, makes the newspaper a support medium of conveying information. However, in some instances, newspaper s always print direct information or quotes from a certain source. Although this does not mean that, it is a primary medium. This is because the information obtained was initially meant for a different group as opposed to the ones addressed by the newspaper. Accessibility Newspapers are easily accessible thus can be reached by a number of potential buyers. For instance, in certain countries such as Netherlands, newspapers are distributed for free thus anyone can access them, even young children. Moreover, even if they are being sold in certain countries, the cost incurred when purchasing is often affordable to a significant part of the

Lesson Plan Reading Essay Example for Free

Lesson Plan Reading Essay Reading skill can easily be developed in school pupils through simple, interesting, systematic and analytical instructional phonic practice. In order to prepare school children for reading, there is need to engage them in some activities that will stimulate their phonic awareness. According to Marilyn Jager Adams (2004), some of the activities are described below: Objective: To extend the awareness of initial phonemes in school children by asking them to compare, contrast and eventually identify the initial sounds of a variety of words. Materials required: Picture cards. Activity: A few picture should be spread in a circle and the children be told to find those pictures whose name starts with the initial sound on which they have just been working. Each child is to say the name and initial phoneme of each picture that is found. If the initial sound match, the child selects another pair, otherwise, another child takes a turn. Objective: To help children to separate the sound of words from their meaning. Activity: The children should be shown how a totally different word may result if the initial phoneme of a word is removed. This will enable the children to separate the sounds of words from their meaning. The children should be called to line up by saying their first name without the initial sound. The children have to figure out whose name has been called and what sound was missing. Objective: To introduce the children to the challenges of analyzing words into phonemes. Materials required: Blocks and two-phoneme word cards. Activity: A child should be told to pick up a card and name what it depicts. The teacher is expected to repeat the word slowly and with a clear pause between its two phonemes. All the students should then be told to repeat the word in the same manner. The teacher is expected to place blocks in two different colors underneath the picture as she enunciates the sound represented by each. This will show that the word bow consist of two separate sounds. The children should repeat the sounds while pointing to the respective blocks, pausing slightly between phonemes with each repetition. Objective: To introduce the children to the challenges of synthesizing words from phonemes. Materials required: Blocks and two-phoneme word card. Activity: The teacher should choose a picture and place it face down so that the children cannot see it. Then name the picture phoneme by phoneme, while placing the blocks beneath the picture. While the children points to their own blocks, they are expected to repeat the phoneme over and over again. This activity can later be used to teach the alphabetic principles by replacing the colored blocks with letter tokens. If this is to be done, however, it should be noted that, to convey the essential logic of the alphabetic principle, it is best that all words include one letter for each sound, left to right. With this in mind, words with silent letters should be avoided. The above activities, when practised, will develop reading skills in school children. Reference Marilyn, J.A., Barbara, F., Ingvan, L. and Terri, B. (2004). Phonemic Activities for the Preschool or Elementary Classroom.

The Immigrants of America Essay -- Immigration

The culture of every ethnic group is beautiful in its own way and worth cherishing. Today, America is known as the great melting pot not for the number of immigrants it has but rather because of the wonderful cultures and traditions the immigrants brought with them. Immigrants do not need to forgo their mother tongue, significant celebrations or customs to become American. However to be socially accepted, they will need to learn English, take part in celebrating national holidays and fulfill their patriotic duties Americans like every other U.S citizens. It is important for immigrants to learn to speak and write in English while keeping their native tongue. Without knowing how to speak the common language here, it is impossible to blend in. I have seen Vietnamese people who migrated to the United States more than ten years ago but still speak little to no English. Most of them live in their little Vietnamese communities, subsisting off either minimal pay-checks from manual labor, such as giving manicures, or their relatives’ paychecks. They are like parasites that could literally die without their host. Foremost, they will put themselves in danger because they cannot read warning signs and prohibitions. If emergencies arise, these non-English speakers would not be able to explain the situation to a police officer. In the worse case, they will endanger others’ lives as well. These probably have their own reasons for not learning English but denial to learn when they have the potential is simply illogical when this would open so many doors, opportunities and win them the acceptance of the general population. Even Japanese people learn to speak English once they migrate to America although it is the taboo language in Japan. Immigra... ...nd Videos - For Dummies. Web. 07 Dec. 2010. . Yamaguchi, Kristi. "Faces of America - Kristi Yamaguchi." Interview by Henry L. Gates, Jr. PBS. Web. 7 Dec. 2010. . Parrillo, Vincent. â€Å"Causes of Prejudice†. Re-reading America: Cultural Contexts for Critical Thinking and Writing. Eds. Gary Colombo, Robert Cullen and Bonnie Lisle. 8th Ed. Boston: Bedford/ St. Martin’s, 2010. 384-398 Rumbaut, Ruben G., Douglas S. Massey, and Frank D. Bean. Linguistic Life Expectancies: Immigrant Language Retention in Southern California. Tech. Population Council. Web. 17 Dec. 2010. .

Wisdom, Morality, and Meditation

The Fourth Noble Truth is the Noble Eightfold Path, which is also referred to as â€Å"Magga. † The Noble Eightfold Path essentially has three main parts: Wisdom, Morality, and Meditation. These three sections represent the eight sections of the Noble Eightfold Path. Wisdom is broken down into â€Å"Right View† and â€Å"Right Intention. † Next, morality consists of â€Å"Right Speech,† â€Å"Right Action,† and â€Å"Right Livelihood. † Finally, meditation consists of â€Å"Right Effort,† â€Å"Right Mindfulness,† and â€Å"Right Concentration. † One may think that these eight parts must be followed in a specific order, however, all eight parts work mutually dependent of each other. Right View is a part of Wisdom and, according to our class lectures, is the â€Å"Middle Way between eternalism and nihilism; the emptiness of all things. † Right View distinguishes wholesome (beneficial) things from unwholesome (harmful) things. A few examples of unwholesome things from our class notes are: onslaught of living beings, taking what is not given, sensual misconduct, lying speech, divisive speech (idol speech), harsh speech, covetousness, and wrong view. The roots of unwholesomeness can be narrowed down to three things: greed and desire, hatred and anger, and ignorance and confusion. Thich Nhat Hanh describes the importance of Right View and what it is within chapter 9. Right View is known as samyag drishti. TNH talks about how seeds are planted within our bodies, and everyone has them. I thought it was the coolest analogy when TNH taught of these seeds within our bodies. It seems like everyone has each kind of seed of all different traits, but it depends on whether or not those seeds are watered within our bodies. He says: If you live in an environment where your seed of loyalty is watered, you will be a loyal person. But if your seed of betrayal is watered, you may betray even those you love. You’ll feel guilty about it, but if the seed of betrayal in you becomes strong, you may do it. (TNH, 51) This is such an amazing statement because I am a fairly strong believer that you are the product of your environment. Most people do whatever the â€Å"status quo† is in their neighborhood and rarely does anyone make a big jump to do something drastically different. I feel like all people are created the same, at least mentally, and it is up to the upbringing to form how someone acts in life. The reading of TNH’s chapter 9 discussed how it is up to the individual to decide which seed grows more than others within one’s body. In class we discussed how one can try to keep the seed of anger, for example, from growing. It is up to the individual to essentially stunt the seed of anger’s growth when one feels any possibility of anger coming in. While pushing the feeling of anger away, one should try to grow the seed of loving-kindness instead. Within my own life, I try to live by the idea of â€Å"killing people with kindness. † This is my third year as RA here on St.  Bonaventure and when I confront a situation, I try to always be as nice as possible. There’s nothing better than when we are documenting a room for a violation, usually alcohol related, and being overly nice to them. They have no idea how to handle the niceness in the situation. It just makes the situation so much better in the long run. Most people act very mad and rude to us when they are being documented and they don’t expect us, the RA’s, to be nice to them, but when we are nice to them and don’t let their obscene â€Å"hate words† affect us, they don’t know what to do. I feel like this could be a small example of growing my seed of kindness because I could get very angry about the students calling me hateful names for simply doing my job. Instead, I try to do what TNH said in Chapter 10, â€Å"†¦replace an unwholesome thought with a wholesome one by ‘changing the peg,’ just as a carpenter replaces a rotten peg by hammering in a new one. † (TNH, 62) In this example of my RA duties, I replace the unwholesome thought of harsh speech with loving-kindness, compassion, and clarity (education) to why the students are being documented. Discussing â€Å"Morality†, I read a part in which Kornfield was talking about his teacher, Maha Ghosananda (the Gandhi of Cambodia). Kornfield was telling how his teacher would teach the survivors of the 1975-88 genocide in Cambodia practices of compassion and loving-kindness for their own loss and that of others. He said, â€Å"You have lost so much. Now you know how precious everything is in this world. You must love again and let new things grow. † (Kornfield, 81) This quote can be related to â€Å"Right View,† but more importantly the concept of compassion which is within â€Å"Right Conduct† or â€Å"Morality. I absolutely love this quote because I feel like way too many people take their great lives for granted. I am sad to say that I am sometimes right in that category of people. I am always humbled so much when I meet someone who has endured a great amount of pain, or those who have already had cancer and are the same age as me. Right now, while at college I have two close friends who have already battled cancer and are now back at college. It makes me feel like I should be so incredibly thankful for the life that I have been blessed with. Many times one can become attached to something that is not all that important. Meditation can resolve this. In chapter 12 of TNH, it talks about how we have become so efficient and able to talk to places on the other side of the planet, however, he also explains that people have a harder time with one-on-one interactions and speech nowadays. This is an example of becoming attached to technology instead of listening and speaking with people in person. When reading through Kornfield’s 24th chapter, I noticed the stories about Dipama Barua, one of the greatest meditators of the Theravada lineage. They told of how she lost two out of three of her young children to illness and lost her husband due to a heart attack soon after. Most people would feel like there is no longer a reason to live after something like that, and she was one of those people. However, after a year of lying in bed full of grief, she started doing meditation and then eventually became a master of meditation. (Kornfield 382-384) Kornfield had gone to see Dipama and had such an encounter! When he was leaving from seeing her, she touched him and said a 10 minute prayer in which he started to have a realization and see everything in a positive light. After this, he could not stop smiling at everything. (Kornfield 382-384) This encounter between Kornfield and Dipama reminds me of times that I feel like nothing can go right, but all it takes is seeing and talking to someone who you really like and respect. Then, after talking to this one person, you have a totally new positive outlook on life. This short story tells me that how you go through life is all about perspective. This â€Å"halt† in life represents a meditation. Sometimes one has to take a break from their busy lives and just reflect on their life and spirituality. When I have done this in the past, it feels so incredibly rewarding to just take a break from things and reflect on how great life is. When one is thinking about the Noble Eight-Fold Path, one has to remember that all of the â€Å"Rights† link into each other. We need to be compassionate for others, practice loving-kindness, and embrace wisdom, morality, and meditation within our lives to better understand everything.

Entrepreneurship as Career Option - 1958 Words

ENTREPRENEURSHIP AS CAREER OPTION The vast majority of human beings direct their activities towards earning a living, generating wealth and improving their standard of living. You can choose your career from two broad categories of options – Wage Employment or Entrepreneurship. The term ‘career’ signifies a continuous, ever evolving, ever expanding opportunity for personal as well as business growth and development. We may define entrepreneurship as a career in your own business [YOB] rather than wage employment [JOB] .If you opt for a job then you ill work for others. In case you opt for entrepreneurship you will be your own boss. In case of wage employment one is engaged in routine work carried on for others for which he receives†¦show more content†¦b) Non availability of capital Inventions are capital oriented. In less developed countries most capital equipment have to be imported which involves foreign exchange which acts as a difficult problem. c) Great risk Risk is high in case of less developed countries as there is lack of reliable information, markets for good and services is small etc. d) Non availability of labor and skills Though there is abundant labor supply there is generally scarcity of skills at all levels.’ 2. SOCIAL FACTORS A society that is rational in decision making would be favorable for decision making. Education, research and training is given less importance in less developed countries therefore there is very little vertical mobility of labor. 3. CULTURAL FACTORS Religious, social and cultural factors also influence the individual taking up an entrepreneurial career, in some countries there is religious and cultural belief that high profit is unethical. This type of belief inhibits growth of entrepreneurship 4. PERSONALITY FACTORS In less developed countries the entrepreneur is looked upon with suspicion. Public opinion in the less developed nations sees in the entrepreneur only a profit maker and exploited. 5.MOTIVAT ION Motivation is the act of stimulating someone or oneself to get a desired course of action, to push the right button to get the desired results. MOTIVATING FACTORS 1. Education background 2. Occupational experience 3. Family background 4.Show MoreRelatedThe Academy Of Business And Entrepreneurship Charter School1408 Words   |  6 PagesI. SCHOOL DESIGN The Academy of Business and Entrepreneurship Charter School is a K-12 model school utilizing a unique combination of PA Common Core Standards aligned curriculum and specialized programming with a focus on developing 21st Century skills to prepare students for their post- secondary goals. 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